BRAXOL

A CLOSER LOOK AT THE STRATEGY, DESIGN AND RESULTS BEHIND THIS PROJECT.

(Client)

BRAXOL FINANCE

(year)

@2025

(Category)

UI/UX DESIGN

BRAXOL IS A FINTECH APP THAT LETS FREELANCERS SEND INVOICES AND GET PAID IN ANY CURRENCY. USERS LOVED THE FEATURES BUT STRUGGLED WITH A CLUTTERED, CONFUSING INTERFACE.


EBORA LED A FULL UI/UX REDESIGN, STARTING WITH USER INTERVIEWS AND JOURNEY MAPPING. WE REDUCED THE INVOICE FLOW FROM NINE STEPS TO FOUR AND INTRODUCED A CALM, HIGH-CONTRAST VISUAL LANGUAGE THAT MAKES MONEY FEEL UNDER CONTROL.



OBJECTIVES


  • Understand where users dropped off during invoicing and payouts.

  • Redesign core flows to be faster and easier on mobile.

  • Build an accessible component library for web and iOS.

  • Validate the new experience through usability testing before launch.



CONCLUSION


The redesigned app cut average invoice creation time by 58% and lifted monthly active users by 31%. Support tickets about payments dropped sharply, and the new design system now lets Braxol ship features twice as fast.

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